The Oracle of Omaha not only invested in a tech company, he invested a huge chunk ($10.7 billion, to be exact) of Berkshire Hathaway’s sizable fund. In fact, only Coca-Cola has a larger piece of Buffett’s fortune.
Care to guess which technology company was the beneficiary of his largesse?
Hint: It’s one of the most recognizable brands in the technology landscape, and it has been for several decades. Once a dominant player in the personal computing market, this behemoth now specializes in providing technology solutions on a macro scale—supplying the computing power for large multinationals, research institutions, utilities, and even entire cities and states.
And the occasional Jeopardy contestant.
If you said IBM, give yourself a gold star. “It’s a company that helps IT departments do their job better,” Buffett told CNBC’s Squawk Box last November, when the deal became public. “It is a big deal for a big company to change auditors, change law firms or IT providers.”
(IBM also recently became the second most valuable tech company in the world, so there’s that.)
Does the IBM purchase signal the beginning of a more tech-oriented investment strategy for Berkshire Hathaway? It doesn’t look like it…
Since the IBM news broke, Buffet’s team has made waves yet again with another unorthodox investment: in December 2011, the fund said it would be purchasing Buffet’s hometown newspaper, the Omaha World Herald, for $150 million.
Not one to make investments based on sentimentality, Buffett must believe that the struggling newspaper industry still has some life left.